Podcast V1
‘Medically Prescribed Fitness’ Could Be Key in Linking Healthcare and Exercise. With Brian Prendergast of MedFit Care. Ep 75.
The Medfit Network has been promoting the idea that “fitness is medicine” for a long time. And now,...
How This Atlanta Gym Included People Over 50 and Recently Celebrated a Milestone Anniversary. Ep. 74
In these days of big box gyms, boutique proliferation and, you know, global pandemics, it’s worth...
Why You Must Make Your Marketing Clear about the Importance of Fitness over 50.
It’s been two generations since fitness became part of the broader culture, but still most of us don’t...
‘You Look Good for Your Age’ and the 4 Types of Over-50 Fitness Consumer. Ep. 72
In my business, Prime Fit Content, I help fitness professionals who want to reach the over-50 market....
This Brooklyn Couple Is Helping Active Agers Find the Right Place to Retire. What They’re Finding Might Surprise You. Ep. 71.
Gil Chan and Gene Preudhomme are married New Yorkers, both lawyers by training, one retired and the...
How an Online Learning Platform Helps Older Adults ‘Get Set Up’ in Fitness, Tech, Cooking and More. Ep. 70.
Lawrence Kosick’s dad wanted an Apple watch for his 90th birthday. Lawrence, in his 50s, worried...