Unlock the Advantages of Done-For-You Content
One of the things that gym owners always ask is, what are the benefits of a marketing strategy for fitness clubs? Using the Prime Fit Content COPE system, you’ll suffer far less stress and see your marketing results rocket.
Here are a few of the key ways in which you’ll benefit from your subscription to Prime Fit Content.
We Save You Time, Money, and Frustration
Creating content can be a frustrating, time-consuming process. Every second you spend pondering subjects, composing and recomposing sentences and paragraphs, searching and paying for images, then making sure that your content is SEO optimized to attract visitors to your website is a second of lost opportunity for your business.
The time you spend creating content should be time you spend earning in the gym or with your team. It’s time you’ll never get back, and stress you could do without.
Enjoy Greater Social Media Engagement
Quality content is the key to social media engagement. For a company to be able to share its brand message on social media, it must first start with quality content. It’s the bedrock of a content marketing strategy for any fitness club and gym. Sooner or later, a company’s followers will get tired of seeing posts that have little or no value.
For your business to produce quality content, you’ll need the skills of an excellent copywriter who can write for social media and understand how these platforms work. And the average salary for a copywriter today? According to Payscale, it’s more than $53,000. Fortunately, with a subscription to Prime Fit Content you can get the quality content to drive your social media engagement from as little as $77 per month.
See Your Email Open Rates Skyrocket
Quality content is the key to see your email open rates skyrocket. It’s not enough to stick to a template and hope your audience will like it. Your emails need to be engaging and fun, packed with information people want.
The first step is to identify what type of content works best for your audience. Next, it is important that you make sure that your subject line is clear, compelling, and grabs the recipient’s attention right off the bat. Your email should also address their problem or need in a way that makes them feel special, needed, and loved.
Generate More Leads in Your Sales Pipeline
Ultimately, your content marketing strategy is all about generating more leads. The quality of your content will set you apart from your competitors. It establishes you as an authority in your market.
Quality content is how you make sure that visitors spend more time on your site, open more of your emails, and engage with you on social media. When they do this, they are more likely to convert and become clients of your fitness club or gym.
Receive a Stream of Content That Converts and Retains Clients
The material you present on your website, blog, social media, and emails should target converting a lead into a new client for your gym. To do so, it must be quality content that is optimized for conversion. But what’s next?
Your content should continue to engage new members. It should be educational and enjoyable, and written for your specific audience. Your gym members should look forward to opening an email from you, reading your latest blog, or digesting the latest healthy option recipe posted to your social media.
Quality content marketed effectively doesn’t only bring in more leads; it creates and retains loyal gym members – the kind of member who will advocate for your business and help grow your gym membership even faster.